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16 June 2026 · New

Great Products Are Like Great Recipes

Most builders skip straight to cooking. They build all weekend, they launch, nobody orders. A six-step product discovery framework written as a cooking analogy — find your kitchen, explore the menu, confirm the craving, name it, design the recipe, and find out what could kill the dish. With the recipe card you hand to your AI builder, and the three shapes of first version that earn you the right to add the next course. Visual PDF included.

Read the piece →Download the PDF →
6 June 2026

From AI activity to meaningful, scaled impact

Johnson & Johnson ran around 900 GenAI projects. 10–15% of them carried 80% of the value. That ratio describes more than a J&J problem. Deloitte reports 74% of leadership teams expect AI to drive revenue growth next year; 20% are seeing it. The fix isn’t more capital — it’s sharper focus. A four-phase method — Scope, Shape, Validate, Back — that sorts the AI portfolio into four shapes of bet and backs the three that actually drive ROI.

Read the piece →Related: New Strategic Growth →

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